# How to change unsubscribe text, colour and content

**URL:** <https://forum.mautic.org/t/how-to-change-unsubscribe-text-colour-and-content/36474>\
**Category:** Product Support\
**Created:** [September 5, 2025, 9:31am UTC](https://forum.mautic.org/t/how-to-change-unsubscribe-text-colour-and-content/36474 "2025-09-05T09:31:46Z")\
**Posts on this page:** 4\
**Page:** 1

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**Author:** ![cmalla](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/cmalla/32/14203_2.png) [@cmalla](https://forum.mautic.org/u/cmalla)\
**Post date:** [September 5, 2025, 9:31am UTC](https://forum.mautic.org/t/how-to-change-unsubscribe-text-colour-and-content/36474/1 "2025-09-05T09:31:46Z")

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**Your software**  
Mautic version 6.0.5  
PHP Version 8.3.24  
Database Version MariaDB 10.6.23

**Your problem**  
My problem is: I want to change the colour of the link to the unsubscribe page and preference centres, as the default link blue clashes with our colour scheme. Same with the “View this email in your browser” link at the top of the email. I’m not sure where the source of this text lives, so I’m unable to change what it says as well as well as the formatting. Can anyone help?

![grafik](https://us1.discourse-cdn.com/flex020/uploads/mautic/original/2X/4/40db5bfcd61d7570d9d3b8b38a6f10c6f1fc2954.png)

(Basically I’m trying to turn the blue to white)

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**Author:** ![ricfreire](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/ricfreire/32/14973_2.png) [@ricfreire](https://forum.mautic.org/u/ricfreire)\
**Post date:** [September 5, 2025, 12:29pm UTC](https://forum.mautic.org/t/how-to-change-unsubscribe-text-colour-and-content/36474/2 "2025-09-05T12:29:51Z")

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Hello @cmalla,

Changing the text and changing the color are two different things:

### Change the unsubscribe text

1. Go to your Mautic instance and, on the top-right, click on the **cogwheel**.

2. From the dropdown, select **Configurations**.

3. In the left sidebar, click on **Email Settings**.

4. Scroll down to the section **Unsubscribe Settings**. There you will find the field **Text for the {unsubscribe\_text} token**.

5. Edit the unsubscribe text as you wish.

6. Once done, go to the top of the page and click **Save**.

> **Note:** If you also want to change the webview token, you can find it under **Message Settings** on the same page.

* * *

### Change the text color / personalize

This part is a bit trickier because there are several ways to do it.

- If you are using a third-party email theme (like the ones I [freely distribute](https://crafting.email/templates)), the CSS included in the theme already handles the link colors so they match the theme’s palette.

- If you are not using a theme, you can still change the color, either with custom CSS or manually. Below I’ll explain a simple manual method that does not require CSS knowledge:

1. Go to your Mautic instance and, from the right menu, click on **Channels** \> **Emails**.

2. Create a new email or edit an existing one.

3. Click on **Builder** to open the drag-and-drop email editor (GrapeJS).

4. Scroll down to the bottom of your email (where the unsubscribe link usually is).

5. Add a **Text** block and write your sentence for the unsubscribe message.

6. Select the text where you want the link and insert `{unsubscribe_url}` as the link.  

7. Now you can set the link color directly in the builder according to your preferences.  
⚠ **There is a small bug:** you need to select the text and click on underline twice for the underline to appear with the desired color.

8. Save and close the builder, then save your email.

9. Preview your email to check if it is OK!

Hope I helped you out.

Best regards,

Ricardo

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<div class="post-metadata">

**Author:** ![cmalla](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/cmalla/32/14203_2.png) [@cmalla](https://forum.mautic.org/u/cmalla)\
**Post date:** [September 10, 2025, 1:24pm UTC](https://forum.mautic.org/t/how-to-change-unsubscribe-text-colour-and-content/36474/3 "2025-09-10T13:24:25Z")

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Hi Ricardo

Brilliant, thanks so much for your help! The colour is not where I thought it would be, hence the confusion

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**Author:** ![system](https://us1.discourse-cdn.com/flex020/uploads/mautic/original/1X/43c63600fe51440378769136903f1fa2a9a34102.png) [@system](https://forum.mautic.org/u/system)\
**Post date:** [September 12, 2025, 1:24am UTC](https://forum.mautic.org/t/how-to-change-unsubscribe-text-colour-and-content/36474/4 "2025-09-12T01:24:52Z")

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