# May mautic replace my standard newsletter tool?

**URL:** https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962
**Category:** General Discussion
**Created:** [March 1, 2016, 10:14pm UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962 "2016-03-01T22:14:11Z")
**Posts on this page:** 6
**Page:** 1

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### Author: ![dirks](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/dirks/32/572_2.png) [@dirks](https://forum.mautic.org/u/dirks)
#### Post date: [March 1, 2016, 10:14pm UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962/1 "2016-03-01T22:14:11Z")

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I wonder, whether I may replace my existing newsletter service with help of mautic + a professional SMTP service?

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### Author: ![jantheofel](https://avatars.discourse-cdn.com/v4/letter/j/e47c2d/32.png) [@jantheofel](https://forum.mautic.org/u/jantheofel)
#### Post date: [May 28, 2016, 4:22pm UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962/2 "2016-05-28T16:22:25Z")

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I also want to replace my traditional newsletters. I found the optin/optout explanation here [https://www.mautic.org/blog/integrator/creating-a-double-opt-in-email-campaign/](https://www.mautic.org/blog/integrator/creating-a-double-opt-in-email-campaign/) and understood how to setup campaigns. But I’m confused on how to setup a campaign for it: Because regular campaigns seems to be triggerd by an event (signup, form filled, …) but for a newsletter I have to:  
1st: Trigger sending a new email manually.  
2nd: You do not start at the beginning of a campaign and get all the old emails but all contacts are at the same step and will just get the next newsletter.

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### Author: ![PLIDS](https://avatars.discourse-cdn.com/v4/letter/p/c37758/32.png) [@PLIDS](https://forum.mautic.org/u/PLIDS)
#### Post date: [May 29, 2016, 4:31am UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962/3 "2016-05-29T04:31:33Z")

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May be it is worth to think about opt-in and sending newsletter as different steps/processes. There also might be a couple of different ideas of what a newsletter exactly does and is, so based on that, there are different solutions which are not necessarily based on a campaign:

1. Tutorial-Style newsletter: A strict sequence of newsletters, each contact should get all of the newsletters one by one. In that case you can use s sequence of point triggers instead of using a campaign. This works fine if you have contacts that have already done the opt-in
2. Classical newsletter: General news newsletter and every contact gets the same latest one. In that case put all your newsletter-receiving contacts in the same segment and choose new segment email, i.e. without using a campaign. In addition you can let grow your leads by setting up point triggers. This works fine if you have contacts that have already done the opt-in.
3. Campaign for newsletter sign-up: For new contacts that are signing up for the newsletter, you need to setup the double opt-in email campaign as explained in the link you mentioned. After that, you can use that segment for a style 1. or style 2. newsletter
4. Facebook/Xing-Style newsletter: A customized newsletter which send individual results to each contact. In that case you need to create custom fields, use the API to update them and create a campaign that triggers the final content of each field and puts all the fields together for the customized emails

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### Author: ![jantheofel](https://avatars.discourse-cdn.com/v4/letter/j/e47c2d/32.png) [@jantheofel](https://forum.mautic.org/u/jantheofel)
#### Post date: [May 29, 2016, 9:00am UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962/4 "2016-05-29T09:00:21Z")

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Thanks! This really helps me a lot!

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### Author: ![dirks](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/dirks/32/572_2.png) [@dirks](https://forum.mautic.org/u/dirks)
#### Post date: [March 1, 2016, 10:14pm UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962/5 "2016-03-01T22:14:11Z")

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I wonder, whether I may replace my existing newsletter service with help of mautic + a professional SMTP service?

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### Author: ![dbhurley](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/dbhurley/32/2_2.png) [@dbhurley](https://forum.mautic.org/u/dbhurley)
#### Post date: [March 3, 2016, 3:33pm UTC](https://forum.mautic.org/t/may-mautic-replace-my-standard-newsletter-tool/5962/6 "2016-03-03T15:33:41Z")

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Absolutely can. You can choose from a variety of SMTP services (or even IMAP on your own server - Though I would caution on that path depending on the number of contacts you are sending to).

Hope that helps!
