# Segments and Campaigns

**URL:** <https://forum.mautic.org/t/segments-and-campaigns/12664>\
**Category:** Product Support\
**Tags:** discussion\
**Created:** [February 8, 2020, 11:04pm UTC](https://forum.mautic.org/t/segments-and-campaigns/12664 "2020-02-08T23:04:17Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![nathancyoung](https://sea2.discourse-cdn.com/flex020/user_avatar/forum.mautic.org/nathancyoung/32/441_2.png) [@nathancyoung](https://forum.mautic.org/u/nathancyoung)\
**Post date:** [February 8, 2020, 11:04pm UTC](https://forum.mautic.org/t/segments-and-campaigns/12664/1 "2020-02-08T23:04:17Z")

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I’m still confused about the relationship between Segments and Campaigns. I thought for awhile that contacts needed to be added to Segments in order to initiate Campaigns, but I also see that I can add contacts to Campaigns manually or as steps in other Campaigns… I guess I’m curious why segments exist as a whole step in the process. Is there any best practice reason to add a contact to a Segment that populates into a campaign rather than just adding to a Campaign first? (This is primarily for manual instances).

the only reason I’m seeing is I don’t see an easy way to search by campaign…

Can anybody help clarify?