The idea is not new. It’s a feature in pardot called Holiday email supression.
On Xmas no emails should be send out for some campaigns.
I think these groups of people would benefit from this idea:
Proprietary marketing automation users willing to switch to Mautic.
Why I think they would benefit from this idea:
Feature parity
Any code or resources to support this idea:
Documentation on the feature: Pardot Holiday Special Suppression | The Official Pardot Paul
Are you willing to work on this idea?:
Yes
How they want it to work.
→ Create supression lists (lists of dates)
for example:
- Belgium (with the Belgium holidays and bankholidays),
- France (with the french holidays and bankholidays)
→ Link a campaign or segment into a supression list
- Either from the supression interface or from the segment/campaign interface
When Emails are about to be sent, and it is a holiday, leave the email for the next day.
so the cron does not process this segment/campaign on the hiliday.
Current workaround:
Smart shell command that only activates cron on non-holidays