Start with outlining the campaign

Whenever I think about a new campaign, I would rather start modeling it and afterwards finalizing each segment, landing page and email required. This would be much more natural, instead of jumping forth and back creating missing items for modeling the campaign. I wouldn’t want to start with another tool for modeling, as the built in is pretty good for that case.



Do you agree? Or did I miss anything?

Whenever I think about a new campaign, I would rather start modeling it and afterwards finalizing each segment, landing page and email required. This would be much more natural, instead of jumping forth and back creating missing items for modeling the campaign. I wouldn’t want to start with another tool for modeling, as the built in is pretty good for that case.

Do you agree? Or did I miss anything?

I usually draft everything out first on a whiteboard. Then I create any segments, forms or other items, then create the campaign in Mautic. Saves a lot of headaches.