Hello,
Recently we upgraded our email platform and, during the migration, some emails bounced back as undeliverable. The new platform went live shortly afterwards.
A few weeks later, several partners contacted us asking whether we had received their offer emails. I explained that we had been changing email platforms at the time. The partners checked their marketing platforms, saw the failed emails, clicked a single button, and within seconds the original email was resent to my inbox while speaking to them on the phone. They could repeat the action and resend the same email again immediately until I had one in my inbox.
The same scenario occurred with multiple partners. I did get their original sometimes but they were happy to send a duplicate so it was on the top of my email list.
In Mautic, this process is much more manual. You have to create a segment for the failed email addresses, wait for the segment to rebuild, then create and send another segment email, even if it is only for one contact. Rinse, wash and repeat.
I would like Mautic to support re-sending the original segment email to one, multiple, or all failed contacts with a single button click, similar to the functionality available in other marketing platforms available to larger companies.
When you are on the phone to a marketing person and they can resend lost or missing emails it is an impressive feature and I would like Mautic to be able to do the same.
Marketeers who choose not to resend duplicates should not press the resend button. However I’m sure may marketers would like the option to do so.
Thanks.