I’be been trying to solve this for quite some time and I can’t get my head around it. I’m looking for a way to implement the flow in the chart below. In my blog, I’d like to show different promotional material (text-based ads) based on who visits the website. The first distinction I want to make is between anonymous and known contacts.
- If the visitor is anonymous, I’d like to push to one set of pages.
- if the visitor is known to Mautic, I’d like to show them other ads… and
- if they’re already MQLs or higher, push them to other parts of the site
I tried implementing this with a campaign in Mautic but I don’t see a way to start a segment that includes anonymous contacts.
I tried to approach this from the wordpress Mautic plugin like in the sample below but the php code doesn’t get executed inside the [mautic] shortcode block. I’m not even sure that this approach makes sense: when does Mautic shortcode produce the default value anyway?
[mautic type="content" slot="solved_interstitial"]<?php echo adrotate_group(1); ?>[/mautic]
Do you have any suggestions? This is the basic flow I have in mind: