Run campaign for first time visitors - how?

General Discussion
1

Hi to all!
It there and way to run campaign for first time visitors?
I need for example show them focus item ( popup ), but normally it can be done just if user is in a segment. New visitors not yet at segment.
So maybe there some hint or solution?

2

What platform your website build in? We can add popup with two field name and email id , that form can be integrated by mautic simply. And we create a segment for this form specific, Visitor come on our website and fill up the form, WE collect emails in segment , then use that segment in our campaign. That is the workflow. Because , we need visitor email id to send the emails.

3

Yes, this i know, but in that case all the visitors even who filled the form will see it again. That is why i asked about it.
Now i made a campaign segment based ( focus item ), in that segment all the visitors who has Email field - EMPTY, it can works, but it need a time until new visitors will be moved by mautic into a that segment. This solution for now not a perfect, coz for sure it will not work due the visitors segment, when they come a first time they are not in a segment and campaign will work only after some time ( when anonymous user will be moved to my segment ), so it’s actually works but with delay.

My idas was to show form ONLY for anonymous visitors

4

anonymous visitors has only IP address how we can send the email on IP address only?

5

I dont need to send them email. I want trigger that users and show them focus item ( popup form with offer ).

6

Just create a Segment and use filters like the one you make EMAIL FIELD Empty.
then create a campaign the use that segment as a source and put the show focus item and you are done.

7

I did it already, but the problem is:

  • when new users comes to site - he is not in any segment
  • only when cron triggered user moved into a correct segment, and it takes some time. ( 15 mins )
    This solution can work if the user will come back after some time ( cron must be triggered and user must be moved into a segment already )
    Why it’s not useful for me? Coz for example I want to start a FB campaign and show the focus item - it will not work, coz when users comes to site - they are not in any segment.
8

in that case you have to use another method to display the focus item. Maybe try a mix of JS\JQuery and Google UTM

9

Yes, already did it via GTM.
Thx!

10

Filipp - Would love to know what you set up in GTM to accomplish this. In our case, we need to pass in a little bit of info when we trigger the campaign, as well.

Can you share what you did to make this work from GTM?

11

This is solution!