Need some help please. My use case is to trigger different Campaign actions based on a specific Form response. The campaign is for recruiting members to an event. The Form includes a select list choice so the lead can RSVP “yes, no or maybe”.
I need granularity for a campaign trigger based on specific form responses, not just that the lead submitted the form. I cannot find any reference to this type of trigger in the documentation or forum threads.
The basic workflow I’m looking for:
- an initial invitation email with event details will be sent to leads in a list. The email will contain a link to the RSVP Form.
- If the form response is “yes”, the lead would be placed into an RSVP Yes List for that event, and then sent a follow up email containing logistics and payment information.
- If the form response is “maybe”, then the lead goes into a Maybe List, and a drip marketing campaign would commence to touch base every week to learn if the lead has made a decision to attend.
This seems like a fairly common use case - triggering actions based on specific form values - but I can’t find any answers.
Thanks for your help.