Does anyone know how the first touch, multi-touch, last touch attribution reports work?

My attempts keep coming up with no data. I have googled a bit and it seems to be an ‘educational’ problem where users may not know how mautic is handling attribution for those reports. But I can’t find any of those educational resources.

I could really use a @joeyk video on the subject :grinning:

Hello, did you get any answers on this topic?

Hey,
I think this only works with Salesforce, where the first / last attribution is properly recorded.

1 Like