Trigger campaign based on visitors' behavior?

General Discussion
1

Hi,



I’m a big promoter of Opensource software and just discovered yours.

It seems to be already a robust marketing automation solution, but I got few questions:


  1. Is it possible to “plug” Mautic with my e-commerce website and trigger some events based on visitors behavior like:

    –> Account created + No activity for the past 2 days --> Send an email with getting started info

    –> Account created + activity + no purchase --> Send an email with a promotion / coupon


  2. Can Mautic handle a lot of leads? I may have 400,000+ users to follow up with marketing automation

    Each of them have a very small potential but the volume is important in my case. (Small ads website)


  3. Any integration with a helpdesk? The support email we will receive should be treated as leads later on

    Or may be we should have a CRM in middle to consolidate both world?



    Thanks for your help!
1 Like
2

Hi,

I’m a big promoter of Opensource software and just discovered yours.
It seems to be already a robust marketing automation solution, but I got few questions:

  1. Is it possible to “plug” Mautic with my e-commerce website and trigger some events based on visitors behavior like:
    –> Account created + No activity for the past 2 days --> Send an email with getting started info
    –> Account created + activity + no purchase --> Send an email with a promotion / coupon

  2. Can Mautic handle a lot of leads? I may have 400,000+ users to follow up with marketing automation
    Each of them have a very small potential but the volume is important in my case. (Small ads website)

  3. Any integration with a helpdesk? The support email we will receive should be treated as leads later on
    Or may be we should have a CRM in middle to consolidate both world?

Thanks for your help!

3

Hi guys,
Any info there? it would be highly appreciated!

Thank you!

4

I’ve received Allyde’s newsletter yesterday that have answered most of my questions haha.

  1. You can add a tracking pixel to your website.
    I’m not sure of the detail, but I suppose there is a way to do as I want.

  2. Don’t know, but will try

  3. Mautic seems to be integrated with Zendesk
    https://www.mautic.org/integrations

5

Hi Karibu

Sorry for the slow reply! I had asked around regarding a few of your questions and didn’t get an answer back, so I hadn’t replied yet!

To try to answer some of your questions in a bit more detail:

  1. You’re right about the tracking pixel. The pixel is available at:
    http://www.yoursite.com/mtracking.gif

More info on that here: http://docs.mautic.org/leads/lead_monitoring.html

1a) Currently there isn’t any sort of tracking for actions (or lack of actions) like what you’re talking about. That would have to be added as a custom addon.

  1. We’ve done some testing with some larger data sets and didn’t have any issues. There’s nothing I can think of which would be a scalable issue, so go for it! Post back if you run into issues. Other people in the community would definitely love to hear about a Mautic instance with that many leads.

  2. All the integrations are listed here: https://www.mautic.org/integrations. I don’t see a support desk in there currently. I think in general the thought process is anyone contacting you for support would be an existing customer / lead, instead of needing to be generated as new one. But I can see a use case for pushing a lead from a support system through a campaign… so there’s definitely a good reason to do some integrations there.

6

Hi Chad,

Thanks for checking.

  1. I guess there is a way to link Mautic with an user database and start campaign based on some filters like “No activity in the past 30 days” etc…
    May be we need to plug a CRM, not sure

  2. Will try in the coming months

  3. I think there is Zendesk in the list.
    I need to give a shot.

Thank you!

7

Oh you’re totally right about zendesk! I didn’t see that the first time. Thanks!

8

Hi guys,
The more I read about Mautic, the more I’m existed about it!

Just to get back on my first question, I suppose to do so, I would need a CRM between my website and Mautic.
it’s pretty simple to check the user with no activities for past xx days (Last connection, etc…).

So I should probably need to link a CRM with Mautic to build my list.

Anyone having done something similar? Any feedbacks?

Thank you!

9

Hi Karibu

Mautic integrates with a number of different CRMs. The current list is:

-vTiger
-Salesforce
-sugarCRM
-Zoho