Work with Last-Active-Date?

Product Support
1

Hi all

How can I somehow use the date, the lead interacted with the system last time, in a Campaign? The data is there, we can see it in the Contacts-List. So how to work with it?

I want to avoid having dead leads in my segements. So if someone doesn’t interact at all for 90 days I want to send a mail. And finally delete the lead.



Any ideas? Do I overlook something?

OLAF


2

Hi all
How can I somehow use the date, the lead interacted with the system last time, in a Campaign? The data is there, we can see it in the Contacts-List. So how to work with it?
I want to avoid having dead leads in my segements. So if someone doesn’t interact at all for 90 days I want to send a mail. And finally delete the lead.

Any ideas? Do I overlook something?
OLAF

3

Hi Olaf,

You had a very good question. Unfortunately, i do not see any reply. May I ask if you still having this issue? Have you had any resolution for this?

4

You can identify the leads who have been inactive for over 90 days in this way.

Campaigns => Condition => Contact field value

inactive leads

Contact field: Data Last Active

Operator: less than

Value: -90 days

Type in the value field, instead of using the calendar.

1 Like
5

Thanks jari, for the reply. That is very helpful.