Segment syncing to CRM?

Hello all,

New to Mautic dev, potentially a very basic question here:

We are looking at developing an integration to our CRM and Mautic and wondered if Segment bi-lateral syncing is possible or has been done before.

Our CRM has ‘groups’ functionality. When a user becomes a customer they are moved into a specific group in the CRM, and it would be good to keep this synced up to Mautic via Segments to build real-time accurate workflows.

Thanks in advance!

sure, you can use an existing integration (like with Salesforce) as an example, but add more features to it - e.g. a filter that can be defined in the plugin configuration.
Cheers,
Ekke


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