Mautic Community Forums

Deep in marketing with category

My idea is: It may be very helpful to use categories for major marketing actions. The categories should allow us to discriminate between points and stage. That is, I should be able to give points of different categories to the same user. A user should have 3 points in category 1 and 5 points in “category 2” for example. In the same way a user could belong to “stage 1” for “category 1” and to “stage 3” for “category 2”. This would allow for greater benefits in building much more effective marketing strategies if we can use conditions like this (examples):

  • if user have more than X points in categoryX than…
  • if user is in category1-stage1 than…
  • if user is in category1-stage1 and not in category2-stage2 than…

I think these groups of people would benefit from this idea: marketers or users with more funnels

Why I think they would benefit from this idea: we can obtain a powerful funnel solution

Any code or resources to support this idea: no

Are you willing to work on this idea?: no

What skills and resources do you need to explore this further? coders, I’m not a coder